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What is PEN.ai?	PEN.ai is an AI-powered admissions platform designed to streamline and personalise the admissions process for schools. It automates administrative tasks, enhances parent and student engagement, and provides actionable insights to admissions teams.
How does PEN.ai differ from other automation tools?	PEN.ai stands out by: Providing fully personalised admissions experiences. Using sentiment analysis to proactively identify concerns and priorities. Delivering data-driven insights to optimise outreach strategies and family engagement.
How does PEN.ai create personalised prospectuses?	PEN.ai uses data collected through the enquiry form (e.g., child’s interests and aspirations) to generate tailored digital prospectuses. For instance, families interested in STEM will see content featuring robotics labs, coding clubs, and science fairs.
How does PEN.ai track family engagement?	PEN.ai measures engagement by: Tracking how often a digital prospectus is accessed. Using sentiment analysis to monitor communication tone and interest levels. Providing insights on enquiry-to-application conversions, event attendance, and feedback.
How does PEN.ai improve open day experiences?	PEN.ai enhances open days by: Sending detailed logistical information and reminders in advance. Providing customised agendas to ensure families see what matters most to them. Providing a customisable task management process to ensure your staff complete defined activities. Collecting and analysing feedback to improve future events.
How does PEN.ai improve enrolment rates?	PEN.ai combines personalisation, sentiment analysis, and engagement tracking to: Ensure families feel valued and understood throughout the admissions journey. Prioritise high-potential families for follow-ups. Optimise communication to improve conversion rates.
Can PEN.ai handle seasonal peaks in admissions?	Yes. PEN.ai automates enquiry responses, reminders, and follow-ups, ensuring efficient management of high volumes during open days or admissions deadlines.
Is PEN.ai scalable for schools of different sizes?	Absolutely. PEN.ai is designed to scale for schools of all sizes, from smaller independent schools to large institutions, ensuring tailored solutions to meet specific needs.
How does PEN.ai integrate with existing systems?	PEN.ai integrates seamlessly with: CRMs (e.g., Salesforce, HubSpot) via API or the application’s presentation layer. Email applications (e.g., Outlook, Google). Event management platforms (e.g., Eventbrite).
How secure is PEN.ai, and is it GDPR compliant?	PEN.ai complies with all GDPR and UK data protection laws. It ensures: All data is securely stored and encrypted. Full transparency through audit trails. Schools maintain control of their data at all times.
How do I get started with PEN.ai?	You can get started by: Requesting a demo: Explore PEN.ai with a personalised walkthrough. Booking a consultation: Discuss your school’s unique needs with our team. Onboarding: We’ll guide you through implementation and training.

What is PEN.ai?	PEN.ai is an AI-powered admissions platform designed to streamline and personalise the admissions process for schools. It automates administrative tasks, enhances parent and student engagement, and provides actionable insights to admissions teams.
How does PEN.ai differ from other automation tools?	PEN.ai stands out by: Providing fully personalised admissions experiences. Using sentiment analysis to proactively identify concerns and priorities. Delivering data-driven insights to optimise outreach strategies and family engagement.
How does PEN.ai create personalised prospectuses?	PEN.ai uses data collected through the enquiry form (e.g., child’s interests and aspirations) to generate tailored digital prospectuses. For instance, families interested in STEM will see content featuring robotics labs, coding clubs, and science fairs.
How does PEN.ai track family engagement?	PEN.ai measures engagement by: Tracking how often a digital prospectus is accessed. Using sentiment analysis to monitor communication tone and interest levels. Providing insights on enquiry-to-application conversions, event attendance, and feedback.
How does PEN.ai improve open day experiences?	PEN.ai enhances open days by: Sending detailed logistical information and reminders in advance. Providing customised agendas to ensure families see what matters most to them. Providing a customisable task management process to ensure your staff complete defined activities. Collecting and analysing feedback to improve future events.
How does PEN.ai improve enrolment rates?	PEN.ai combines personalisation, sentiment analysis, and engagement tracking to: Ensure families feel valued and understood throughout the admissions journey. Prioritise high-potential families for follow-ups. Optimise communication to improve conversion rates.
Can PEN.ai handle seasonal peaks in admissions?	Yes. PEN.ai automates enquiry responses, reminders, and follow-ups, ensuring efficient management of high volumes during open days or admissions deadlines.
Is PEN.ai scalable for schools of different sizes?	Absolutely. PEN.ai is designed to scale for schools of all sizes, from smaller independent schools to large institutions, ensuring tailored solutions to meet specific needs.
How does PEN.ai integrate with existing systems?	PEN.ai integrates seamlessly with: CRMs (e.g., Salesforce, HubSpot) via API or the application’s presentation layer. Email applications (e.g., Outlook, Google). Event management platforms (e.g., Eventbrite).
How secure is PEN.ai, and is it GDPR compliant?	PEN.ai complies with all GDPR and UK data protection laws. It ensures: All data is securely stored and encrypted. Full transparency through audit trails. Schools maintain control of their data at all times.
How do I get started with PEN.ai?	You can get started by: Requesting a demo: Explore PEN.ai with a personalised walkthrough. Booking a consultation: Discuss your school’s unique needs with our team. Onboarding: We’ll guide you through implementation and training.