Transforming School Admissions for Independent Schools

PEN.ai: the Personal Enrolment Navigator platform

Transforming School Admissions for Independent Schools

We increase the conversion rate for applications to your school

We give your school a competitive edge by providing tailored prospectuses
Attract, engage, and convert more families—effortlessly.

PEN.ai enhances your admissions process and establishes your school as a market leader, attracting and retaining families with an unparalleled experience that competitors cannot replicate

Revenue at Risk Up to 25% of school income is vulnerable as families reconsider private education. State Sector Shift 13% of pupils are expected to move to the state sector in the next academic year. Enrolment Instability More than 55% of children in independent schools could face educational disruption due to rising fees and VAT. Affordability Impact 96% of high-net-worth parents say increasing school fees were already affecting their family before the introduction of VAT.

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Our 3 step plan to success

Understand every Parent and Child better with PEN.ai.

Deliver personalised prospectuses that adapt to each families needs - instantly and at scale.

In just three steps we help your school stand out in a competitive market with tailored communication that builds trust.

Increase your understanding of your customer significantly with PEN.ai’s personal engagement at scale processes.

Ditch generic, infrequent communication and lack of processes for tailored prospectuses and dynamic communication that adapts to parental concerns and questions through AI-powered Natural Language Processing (NLP). Families feel understood and valued, creating a stronger emotional connection to your school.

In just three steps we can help you tackle the increasingly competitive market with personalised processes.

Revolutionise your admissions process with PEN.ai

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